I'm sure this ad stirs many emotions. Some may think it's sexy, hip, and hot amongst other things... then there are those who find this ad inappropriate, appalling, and completely unnecessary to have displayed on a public street. I mean dozens, if not thousands of children pass by this sign everyday - and I'm sure they are paying not attention to the black jeans being advertised.
The only people probably paying attention to the jeans are girls. I mean they are on the guy, the only part of the guy you can see that has clothes are his legs. The sexual message of the ad supports the male ego that jeans will get you some action by a gorgeous girl wearing only a bra, covered in sweat because she's that hot for you. Get real Calvin Klein. Only a very small target audience is going to react positively to this.
Children especially should not be exposed to this form of advertising on a regular basis - God forbid little Timmy thinks if he wears jeans he's going to get laid. How does a parent explain to the band geek 10 years later that black jeans don't get you girls?
These ads need to be not only reevaluated, but their location also needs to be given much more consideration.
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